NewswireToday - /newswire/ -
Dunstable, Bedfordshire, United Kingdom, 2007/07/19 - The Entertainment Supply Chain Academy has announced its first European conference, ESCA - Europe, scheduled for 18-19 September in Madrid, Spain and focusing firmly on the European marketplace and the challenges it faces.
The Entertainment Supply Chain Academy has announced its first European conference, ESCA - Europe, scheduled for 18-19 September at the NH Eurobuilding in Madrid, Spain. The event builds on the success of ESCA's second annual conference in Los Angeles in June, but focuses firmly on the European marketplace and the challenges it faces. While incorporating key learnings from the US, the event will bring together senior European executives from the home video, games and music industry, together with key specialists from the supply chain sector, to explore ways of maximising efficiencies in physical media delivery across Europe.
Conference Chairman Devendra Mishra explains: “In Europe’s large, diverse and challenging market, it is vital that the home entertainment industry has processes in place which allow optimum performance across the entire supply chain. ESCA - Europe focuses on enhancing the interfaces between content holders, replicators, distributors and retailers, and the operational strategies which will ensure improved collaboration for the betterment of all partners."
ESCA - Europe is presented in cooperation with DEG: The Digital Entertainment Group, and is co-produced and organised by Understanding & Solutions and Martin Porter & Associates.
Subjects covered will include:
• Studio, replicator, distributor and retailer perspectives
• Research perspective of the home entertainment industry
• Managing the supply chain of video games
• Assessment of the East European market
• Information technology solutions
• Successful deployment of RFID
• Scan Based Trading and Vendor Managed Inventory
• Sales Planning and Collaborative Forecasting
• Optimisation of Transportation Management
For more information on Entertainment Supply Chain Academy Europe, visit the website.