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Individuals aren’t the only ones with blogs anymore. Newspapers like The Sun-Herald and The Monitor are joining the online world by forming a community on Blogfusion hosted by Brainband Technology Services, a technical services company offering a wide array of Internet-related solutions.
According to a New York University study done in 2006, the top 100 American newspapers (classified by circulation) operate and manage their own blogs. With Blogfusion, newspapers with a smaller circulation can catch up on this rising media trend.
Blogfusion is a system where multiple people blogging on a similar subject have their posts aggregated on a single Web page, creating a network of bloggers with like interests. Brainband purchased the original software in 2006 and launched Blogfusion version 5.0 on Feb. 19. Brainband has since been dedicated to developing and improving the product.
“Blogfusion has the potential to be a powerful and diverse tool for the way any newspaper reaches their audiences,” said Dave Livingston, co-founder of Brainband. “They can start a blog to mine research data, assess the latest opinions about articles and choice of news topics, or to foster internal communication of the newspaper itself. Most importantly, it creates an open dialogue with readers, which makes their desired direction for the newspaper clear.”
Additionally, Blogfusion’s search engine and use of RSS feeds makes it easy for site visitors to find posts on specific topics.
“The beauty of our software is that you may have a blog and something relevant to say, but if no one knows about the blog or how to find it, you’ve accomplished nothing,” said James Bandy, co-founder of Brainband. “With Blogfusion, you’re not on an island. As part of an online newspaper community, you have a greater chance of being heard.”
About Blogfusion
Developed by Dallas-based Brainband, Blogfusion (blogfusion.com) is a system where multiple people blogging on a similar subject have their posts aggregated on a single portal Web page, creating a ‘community’ of bloggers. Brainband has developed breakthrough software that brings the revolution dominating today’s Internet – social networking – to the world of blogging. Blogfusion is an ideal vehicle for internal business communications, customers looking to provide feedback on a certain product or service, or even individuals who have unique interests and want to find like-minded people in effortless fashion.
Users can locate specific blog communities through categories found on the portal page or through keyword searches, then easily browse through a page where the posts are collected. The most popular blogs are featured on the portal page, along with the hottest topics and most posted comments. Blogfusion also boasts the most innovative use of RSS feeds available anywhere. Users can choose to receive RSS updates by individual blogs, a blog community or category, and even keyword searches. For more information or to get started right away, visit the Blogfusion Website.
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