NewswireToday - /newswire/ -
New York, NY, United States, 2007/06/04 - Doremus, the specialist business communications agency, has hired Lysle C. Wickersham, Jr., an integrated marketing communications expert - (NYSE: OMC). NYSE: OMC
Doremus, the specialist business communications agency with offices in New York, San Francisco, London and Hong Kong, has hired Lysle C. Wickersham, Jr., an integrated marketing communications expert, to round out Doremus’ holistic offering by bringing both direct and interactive communications solutions to clients.
Mr. Wichersham brings over 22 years of passion for building brands and driving results in the general, direct and interactive marketing disciplines.
“We are thrilled to have Lysle join us,” said Howard Sherman, Managing Director of Doremus New York. “He is a core building block to Doremus’ fully integrated offering.”
Doremus is reinventing the business communications space, taking their clients’ complex business challenges and using innovative methods to come up with compelling solutions. These methods include deep-dive research leading to strategic insights, world class creative and innovative media venues … all working together for remarkable results that have impact.
Mr. Wickersham was most recently a principal with FUEL Brand Development, a consultative boutique focusing on direct and interactive programs. He was also Managing Director of Wickersham Hunt Schwantner, an integrated marketing solutions agency owned by Arnold Worldwide in Boston.
Doremus is a specialist in a world of generalists. With offices in New York, San Francisco, London and Hong Kong, we specialize in business communications, helping companies to grow. We do this by leveraging a unique understanding of our clients’ target audiences … taking the complex and making it compelling through intellect, insight, ideas and impact.
Doremus (doremus.com) is a part of the Omnicom Group Inc. (NYSE: OMC). Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.