Under the terms of the two season deal Coral Eurobet's online betting arm, coral.co.uk, will provide Chelsea's official website, ChelseaFC.com, with an exclusive co-branded microsite, containing a wide range of football and sports odds as well as a host of special Chelsea-related bets.
ChelseaFC.com will actively promote the dedicated Coral microsite on its homepage, as well as in a dedicated betting and gaming section, and will communicate topical Chelsea odds, specific Chelsea poker tournaments, and the latest casino product launches via its regular newsletter.
"This is a thrilling partnership between one of the World's leading betting and gaming companies, and one of the biggest football clubs on the planet, matching success with success," said Vaughn Ashdown, Chief Executive of Coral Eurobet.
Cas Knight, Managing Director of Chelsea Digital Media, added: "We are excited to be working with Coral this season. By working together in partnership with Coral we expect to give Chelsea fans a wide choice of fun online gaming opportunities, and to grow revenues in this area."
Coral Eurobet, based in the UK and Gibraltar, is one of the World's leading betting and gaming companies providing sports betting and a full range of gaming products, including online poker, online casinos and online arcade games, to customers in over 120 countries across the globe. Coral Eurobet operates over 1200 betting shops in the United Kingdom as well as a highly successful telephone betting business, and two of Britain's leading greyhound stadia.