PRTODAY / NewswireToday Free press release distribution service network

Written by / Agency / Source: Doremus New York

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Doremus San Francisco Launches New Interactive Campaign for Hyperion - Doremus San Francisco, the West Coast arm of the global business communications company, has launched an interactive, integrated campaign for Hyperion targeted to tech leaders
Doremus San Francisco Launches New Interactive Campaign for Hyperion

 

NewswireToday - /newswire/ - New York, NY, United States, 2007/03/29 - Doremus San Francisco, the West Coast arm of the global business communications company, has launched an interactive, integrated campaign for Hyperion targeted to tech leaders. NYSE: OMC

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Marketing/Newswire/PR Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Doremus San Francisco, the West Coast arm of the business communications company that uncovers deeper insights to make the complex compelling, is launching several interactive components to their recent global campaign for Hyperion titled “Leaders Wanted/CIO Challenges.” The original campaign was launched in the Spring of 2006. The new viral marketing elements include an online game, vis mail, print, events and interactive video banners.

“This is the first time,” noted Garrett Lawrence, Managing Director of Doremus San Francisco, “that community-building tactics are being used within the Business Intelligence space. The CIOs that Hyperion is targeting are change-agents who want and need to learn as much as they can about the fast-paced breakthroughs in Business Intelligence. Hyperion is providing the means to create a forum so they can do that.”

The online game, created with Doremus London, will be housed on the IDG Publishing microsite. IDG is the world’s leading technology media, research and event company. The purpose of the game is to give CIOs worldwide the opportunity to learn about breakthroughs in business intelligence and also provides a forum for interaction to help them help their companies reach business goals.

Vis mail and video banners will drive CIOs to special business intelligence web sites that foster CIO forums and interaction among peers. Print will include a “call to action.” And events, such as the Hyperion “Leadership Awards,” will honor “Catalytic CIOs” …those change agents within their companies …with incentives like membership in industry associations and articles from the Harvard Business Review.

About Hyperion
Named one of the FORTUNE 100 Best Companies to Work For (2004), Hyperion serves global customers in more than 90 countries. A network of more than 600 partners provides the company’s innovative and specialized solutions and services. Hyperion generated revenues of US$765 million for the fiscal year that ended June 30, 2006 and is traded under the Nasdaq symbol HYSL.

About Doremus
Doremus is composed of a unique group of people from the most highly regarded creative and strategic communications companies with one common goal: to bring a new level of thinking and execution to a category that is often orphaned in the general agency community. Doremus is best known for its commitment to understanding complex, considered decisions, multiple target audiences, and identifying the best communications channels to magnify budgets at all levels. With offices in the key business centers of the world, Doremus is constantly evolving to meet the marketing communications needs of business.

Doremus is a part of Omnicom Group Inc. Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Marketing/Newswire/PR Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Written by / Agency / Source: Doremus New York

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 

 
  Your Banner Ad showing on ALL
Marketing/Newswire/PR articles,
CATCH Visitors via Your Competitors Announcements!


Doremus San Francisco Launches New Interactive Campaign for Hyperion

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

|
Publisher Contact: Marianne Flatley - Doremus.com 
212-366-3682 mflatley[.]doremus.com
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Doremus New York securities in any jurisdiction including any other companies listed or named in this release.

Marketing/Newswire/PR via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From Doremus New York / Company Profile


Read Marketing/Newswire/PR Most Recent Related Newswires:

One Act of Kindness Invited to Partner with NBCUniversal’s Share Kindness Campaign
Dentsu Announces Agreement to Acquire Happy Creative in India
Dentsu Announces Acquisition by Dentsu Aegis Network of Leading Web Analytics Company Wasabi in France
Dentsu Announces Acquisition by Dentsu Aegis Network of Leading PR Agency Perfect Relations in India
Dentsu Announces Investment by Dentsu Aegis Network in Avid Media, A U.K. Leader in Content Marketing And Native Distribution
Dentsu Announces Acquisition by Dentsu Aegis Network of Leading Digital Experience Agency WiTH Collective in Australia
Dentsu Announces Acquisition by Dentsu Aegis Network of Cosin Consulting in Brazil
Dentsu Announces Acquisition by Dentsu Aegis Network of Audience Data Management Company Accordant Media in the U.S
Dentsu Announces Acquisition by Dentsu Aegis Network of Lifestyle Marketing Agency Markenloft in Germany
Dentsu Announces Acquisition of Majority Stake by Dentsu Aegis Network in Leading Independent Data Marketing Agency Merkle in the USA
Dentsu Announces Acquisition by Dentsu Aegis Network of B-to-B Marketing Agency Gyro in the U.S
Dentsu Announces Acquisition by Dentsu Aegis Network of Digital Marketing Agency WIS in Taiwan
Pure360 Launches Realignment and Product Upgrade to Market
Dentsu Wins Thirty-One Lions at the Cannes Lions International Festival of Creativity 2016
Dentsu Announces Agreement to Acquire Leading Digital Agency Magnetix in Denmark

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  BizJobs.com

Visit  Triggr & Bloom





 
  ©2016 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)