PRTODAY / NewswireToday Free press release distribution service network

More news: Direct Marketing
Written by / Agency / Source: Selligent SA

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Selligent Included in Mobile Engagement Automation Solutions Report by Independent Research Firm - Selligent announced its inclusion in the November 2015 report by Forrester Research titled,“Vendor Landscape: Mobile Engagement Automation Solutions” - Forrester.com / Selligent.com
Selligent Included in Mobile Engagement Automation Solutions Report by Independent Research Firm

 

NewswireToday - /newswire/ - Redwood City, CA, United States, 2016/01/06 - Selligent announced its inclusion in the November 2015 report by Forrester Research titled,“Vendor Landscape: Mobile Engagement Automation Solutions” - Forrester.com / Selligent.com.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Direct Marketing Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Selligent, a leading provider of omnichannel marketing solutions, today announced its inclusion in the November 2015 report by Forrester Research titled,“Vendor Landscape: Mobile Engagement Automation Solutions.” The report includes Selligent as one of twenty vendors whose capabilities include campaign tools, analytics tools, and automation capabilities.

The report states that vendors “…must provide marketers with the orchestration and intelligence of real-time interaction management platforms for the scale and complexity of mobile moments. In order to deliver these self-perpetuating cycles of real-time, two-way, insights-driven interactions with individual customers, brands need contextual marketing engines. Today, a new category of vendors has emerged to deliver on this promise for mobile: mobile engagement automation.”

The key takeaways from the report are:

• Marketers need to improve their mobile strategy;
• A new vendor category rises to deliver on consumer demands;
• Use several criteria to narrow down your options.

Selligent’s mobile engagement automation capabilities (selligent.com) are part of its comprehensive omnichannel marketing platform that delivers real-time one-to-one messaging at scale across digital and offline channels.

For many marketers, mobile is fast becoming the defining marketing channel within an omnichannel marketing program. According to Forrester's new report,“With over 30 billion mobile moments happening each day in the US alone, marketers need automation to deliver against high customer expectations in real time.”

Consumer behavior has quickly become majority mobile with many consumers using mobile as their primary shopping, communication and entertainment channel. Yet, marketers still have a long way to go before they are adept at both standalone mobile marketing and integrated omnichannel marketing that includes mobile.

“Mobile is the most intimate and frequent touchpoint that marketers have to communicate with their customers,” said Andre Lejeune, CEO of Selligent. "Marketers must engage their customers authentically and effectively or risk being shut out of the mobile channel entirely. Selligent enables marketers to deliver on that expectation with a flexible platform and broad data capabilities to enable real-time one-to-one mobile marketing at scale.”

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Direct Marketing Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Written by / Agency / Source: Selligent SA

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+] / [Company listed above is a registered member of our network. Content made possible by PRZOOM / PRTODAY indexing services]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Direct Marketing articles,
CATCH Visitors via Your Competitors Announcements!


Selligent Included in Mobile Engagement Automation Solutions Report by Independent Research Firm

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

|
Publisher Contact: Emily Riley - WIT Strategy for Selligent 
914-330-1128 eriley[.]witstrategy.com
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Selligent SA securities in any jurisdiction including any other companies listed or named in this release.

Direct Marketing via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From Selligent SA / Company Profile


Read Direct Marketing Most Recent Related Newswires:

Goodstuff Communications & House of Fraser Awarded 'Best in Show’ At The MMA’s UK Smarties Awards for Their ‘View From The Red Carpet' Mobile Campaign
AOL’s Tim Armstrong and Top Brand Leaders from General Motors, Lenovo, Chatbox and Allstate to Take the Stage at Mobile Marketing Association’s Annual
Agil Technologies Announces the Launch of agility - The SaaS Marketing Collaborative Platform
Relevancy and Trust Key to Becoming a Best Friend Brand Says Silverpop
Keono Partners with LashBack to Ensure Email Compliance, Safeguard Brand Reputation
MMA Announces Powerhouse 2016 Global Smarties Jury of Leading Brand Marketers and Agencies
MMA Appoints Five New Brand Leaders to The North American Board of Directors
MMA Appoints Major Consumer Brands to Global Board of Directors
Core Web Networks to Launch Bulk SMS Packages for Small Businesses
OfficialEmailMarketing.com Announces 7 and 14 Day Email Marketing Data Feed
MMA Global Smarties Awards Shortlist Celebrates Innovation and Effectiveness in Mobile Marketing
Frost & Sullivan Recognizes KeyPoint Technologies’ Game-changing Mobile Marketing Solution, the Xploree Platform
AdNear Continues Global Growth Path with Expansion into Europe
MMA Announces Jury and Redefined Categories for Global Smarties™ Awards
LazBro and Opt-Intelligence Partner to Launch Email List Growth Tool
 for IBM Silverpop Users


Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  La Bella Bakery Artisan Bakery Arizona

Visit  Triggr & Bloom





 
  ©2016 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)