PRTODAY / NewswireToday Free press release distribution service network

More news: Food/Culinary
Written by / Agency / Source: Mark Oliver, Inc. (MOI)

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Mark Oliver, Inc. Builds A New Greek Food Brand for Americans - Mark Oliver, Inc. creates line of Greek food products for the U.S. market - MarkOliverInc.com / Behance.net
Mark Oliver, Inc. Builds A New Greek Food Brand for Americans

 

NewswireToday - /newswire/ - Solvang, CA, United States, 2015/11/09 - Mark Oliver, Inc. creates line of Greek food products for the U.S. market - MarkOliverInc.com / Behance.net.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Food/Culinary Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Armed with the ambition to sell their Greek food products in the U.S. and win over the American consumer with superior flavors and quality, Mark Oliver, Inc. (MOI) was approached by a Greek manufacturer to position, name, brand, and design packaging for their pistachio products.

In the past decade the sales of Greek food products have exploded due to the attention focused on the healthful Mediterranean diet. There are no imported Greek Pistachios in the U.S. marketplace. Because the source of the product was Greece, and the intended market would be a store like Whole Foods, MOI positioned the product as a healthy imported Greek food.

The next step was naming. MOI's solution,"Hellas Farms," communicated the brand's origins using the original name English-speaking people used for Greece. Next, they solidified the message with the tagline "The Flavors of Greece," additionally identifying the origin while opening the door to future line extensions.

Using carefully selected iconography, images, colors, and fonts to evoke the Greek origination of the product, MOI created a design for mass-marketing Greek Pistachios which would stand out in the salty snack sector of grocery or at the checkout-stand and appeal to consumers in the 25+ category. The packaging was made market-ready in 1.75 oz. bags by adding a cluster of pistachios and the copy "handpicked & roasted, lightly brined with Greek sea salt."

MOI (Mark Oliver, Inc). is a nationally recognized award-winning branding and packaging design agency specializing in food and beverage consumer packaged goods for clients throughout the world.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Food/Culinary Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Written by / Agency / Source: Mark Oliver, Inc. (MOI)

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Food/Culinary articles,
CATCH Visitors via Your Competitors Announcements!


Mark Oliver, Inc. Builds A New Greek Food Brand for Americans

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

|
Publisher Contact: Mark Oliver - MarkOliverInc.com 
805-686-5166 mark[.]markoliverinc.com
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Mark Oliver, Inc. (MOI) securities in any jurisdiction including any other companies listed or named in this release.

Food/Culinary via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From Mark Oliver, Inc. (MOI) / Company Profile


Read Food/Culinary Most Recent Related Newswires:

DSM Presents its Latest Innovations At EuroTier 2016
Barry Callebaut Group Announces Expansion Plans for U.S. West Coast Facility
Barry Callebaut Expands Chocolate Manufacturing Facility in Singapore
Barry Callebaut Celebrates Grand Opening of its First Chocolate Factory in Indonesia
Frost & Sullivan Recognizes Quintiq as A Leader in Supply Chain for the Food & Beverage Industry
Barry Callebaut and Prova to Launch Joint Project Empowering Vanilla Farmers
Barry Callebaut Joins the 25 Most Sustainable Listed Companies in Switzerland
Barry Callebaut to Extend Strategic Supply Partnership with Mondelēz International in Belgium
Australian Native Food Harvest - A Guide for the Passionate Cook and Gardener Published
Barry Callebaut, IFC, and the IDH Partner to Provide Credit for ‘Productivity Packages’ to Farmers and Co-operatives
Barry Callebaut Opens New, Relocated CALLEBAUT® CHOCOLATE ACADEMY Center in Mumbai
Barry Callebaut and Tony’s Chocolonely Sign Strategic Partnership Agreement to Produce Chocolate from Fully Traceable Sustainable Cocoa
DSM Launches New Cultures for Low-fat Cheese
Barry Callebaut Group Enhances Efforts for Signature Cocoa Horizons Sustainability Programme in Ghana
Mya Zeronis Publishes Eat Slowly, Move Fast: 98-Pound Chef's Cookbook

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  JobsWare.com

Visit  BizJobs.com





 
  ©2016 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)