The retail website evolved as an extension of her popular retail stores, located in New York City, Philadelphia and Burlington, VT, and enables all customers to have easy access to April Cornell products. "For busy women, which is just about everyone," says April, "it provides the convenience of safe and easy online shopping."
The newly launched website has already garnered a great deal of attention from April Cornell fans. "It was so exciting," says April. "On the day the site went live, we had an astounding number of visitors and customers." And not only is April excited, but so are her fans.
“I am ecstatic beyond words! Thank you April…My 3-year-old and 1-year-old daughters will be wearing your new dresses. And for some reason my husband wasn't as thrilled with this news. Hum? Wonder why?” -- Andrea F.
“You have no idea how excited I am…I can’t wait to order spring dresses for my girls from your website. I have 3 girls that still dress alike everyday and April Cornell dresses are one of my favorites.” -- Maren
“My friends and I are thrilled! Absolutely thrilled…Thank you! Thank you! We can never have enough of classic April!” -- Suzanna P.
Similar to the April Cornell stores, the website carries April Cornell linens, children and women's clothing, intimate apparel, Indian-influenced furniture and giftware items, as well as April Cornell licensed products featuring the artist's signature designs. The online store offers free shipping on purchases over $150 and makes available special promotions to those who register for the April Cornell mailing list.
April's World - A Warm and Inviting Interactive Community
In addition to the online store, the website also offers the opportunity to interact with the world of April Cornell. April's World, a link conveniently located on the homepage, takes visitors to an informative and interactive area. Visitors can read April's musings, learn what's new, write a letter to April and even communicate with April and her fans on April's blog. "I love my customers," says April, "and April's World is a warm, friendly, artistic environment -- just like my stores -- where I can interact with customers and get their feedback."
Opportunity for Charitable Giving on aprilcornell.com/.
April Cornell has long been recognized for her philanthropic endeavors through the Giving World Foundation. Her website now offers opportunities for others to support this worthwhile charity while shopping. The foundation, founded by April and her husband in the early 1990s, provides a ‘hand up,’ not a handout, to those in need throughout India. The primary mission of the Giving World is to help disadvantaged people become self-reliant by building a stronger sense of self worth and empowering them to achieve solutions that improve their quality of life. "I know our customers are very much a part of the Giving world in spirit," says April, "and they can now join it online and know that these projects are well monitored and important projects that make a difference in the world." Customers can learn more about the Giving World Foundation at "April's World" on the website.
April Cornell Holdings Ltd. (aprilcornell.com) is the parent company for the April Cornell brand and its registered trademarks and copyrights. April Cornell’s designs have been influential in the industry over a significant length of time. April has become a lifestyle force and a look in the home and fashion world. She remains an industry reference point because of her vibrant nature inspired color palettes and floral interpretations. April Cornell retail stores are located in New York City, Philadelphia and Burlington, VT and are online. In addition, April Cornell is engaged with licensing partners: C&F & Gallery II; Cottage Garden Collections™; Crazy Mountain; Now Designs/Danica; Homefires; Leanin' Tree®; Manual Woodworkers & Weavers; Moda Fabrics; Ronnie Sellers; and Inspire by Ultimate Products USA.