PRTODAY / NewswireToday Free press release distribution service network

More news: Software
Written by / Agency / Source: MetrixLab | Macromill

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

MetrixLab Adds Mobile Norms for Advertising Pre-Test Solutions - Benchmarking Specific to Mobile Ads Drives Fast and Accurate Optimization of Mobile Advertising
MetrixLab Adds Mobile Norms for Advertising Pre-Test Solutions

 

NewswireToday - /newswire/ - Rotterdam, Netherlands, 2015/07/21 - Benchmarking Specific to Mobile Ads Drives Fast and Accurate Optimization of Mobile Advertising.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Software Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

MetrixLab today announced the availability of Mobile Norms for optimizing mobile advertising in the United States, Europe and Asia. As the only company to offer mobile-in-mobile copy testing, the ability to benchmark against our norms will enable marketers to quickly optimize their mobile executions.

“In the fast growing digital advertising market, mobile ads are gaining the high ground. Some industry estimates forecast that over half of digital ad budgets will be allocated to mobile by the end of the year. With this shift to mobile ad spending, the focus on ‘getting mobile right’ will be key for all advertisers who are figuring out how to engage consumers on mobile devices. Mobile ad testing is critical as advertisers are only now developing best practices for mobile advertising,” states Michelle de Montigny, Global SVP, Brand Engagement Consultancy.

Mobile Norms are available for our Ad-Vance mobile pre-testing subscriptions as well as for our ACT-Copy testing solution. Mobile-in-mobile ad testing provides the detailed diagnostics to optimize creative executions. With these insights, marketers are equipped to excel in mobile’s unique environment and deliver more successful campaigns. Our norms are unique not only because the ads are tested on mobile devices, but also because we are testing advertising break-through in context. For mobile, more than for TV and even digital, being able to break-through in context is a necessary prerequisite for advertising success.

As world leaders in digital copy testing, MetrixLab has completed over 2000 tests in the last 3 years. We have digital Norms in over 20 countries and growing. Mobile Norms are the latest expansion of our Ad-Vance pre-testing subscription that offers fast insights for a minimum expense. For mobile marketers, Ad-Vance offers:

• Full service support with recommendations and insights;
• In-context breakthrough measurements;
• Benchmark comparisons (device, ad format);
• 7-10 day turn-around;
• Aggressive pricing.

For individual marketers, the disruptive impact of the mobile channel creates significant opportunities, much the same way that digital display did years ago. Smart players will increase the efficiency and effectiveness of their mobile campaigns by pre-testing their ads.

Availability

Mobile Norms are available now through MetrixLab research specialists globally. They are included at no additional charge for Mobile Ad-Vance pre-testing subscriptions.

About MetrixLab

MetrixLab (metrixlab.com), recently merged with MACROMILL, is the fastest growing provider of consumer insights and marketing analytics solutions. MACROMILL turns data from online surveys, social media and enterprise systems into valuable business information and actionable consumer insights that help leading companies drive product innovation, brand engagement and customer value. Headquartered in Tokyo, Rotterdam and San Francisco with 27 offices across the Americas, Europe and Asia, MACROMILL serves 2200 leading brands in more than 80 countries.

Media Contact
April Turner, Marketing & PR: a.turner[.]metrixlab.com.
Lisette Tan- De Ronde, Marketing & PR: l.tan.de.ronde[.]metrixlab.com

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Software Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Written by / Agency / Source: MetrixLab | Macromill

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+] / [Company listed above is a registered member of our network. Content made possible by PRZOOM / PRTODAY indexing services]

 
 
# # #
 
Software Warnings - IMPORTANT:
Always be aware/cautious about what you download on your computer/mobile! PURCHASE SOFTWARE related keywords / Banner Ads. Click HERE for details!
.

 
  Your Banner Ad showing on ALL
Software articles,
CATCH Visitors via Your Competitors Announcements!


MetrixLab Adds Mobile Norms for Advertising Pre-Test Solutions

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

MetrixLab |
Publisher Contact: Press Office - MetrixLab.com 
+31(0)10-2030700 press[.]metrixlab.com
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any MetrixLab | Macromill securities in any jurisdiction including any other companies listed or named in this release.

Software via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From MetrixLab | Macromill / Company Profile


Read Software Most Recent Related Newswires:

ITEX IT-Service GmbH Achieves Silver Partner Status with NAKIVO
Pegasystems and Accenture Team to Offer Communications Service Providers Intelligent Customer Decisioning as a Service to Improve Customer Engagement
Frost & Sullivan Recognizes eClinicalWorks’ Revenue Cycle Management Services with Leadership Award
PTC Named a Global Leader in IoT Platforms by IDC MarketScape
The Weather Company Collaborates with PurpleAir to Provide Community Air Quality Data Across its Consumer Properties
London Stock Exchange Group Collaborating with IBM to Develop Securities Data Blockchain Solution for European SMEs
Oracle Named a Leader in 2017 Analyst Evaluation for Digital Process Automation Software
NAKIVO Launches v7.2 Beta with ASUSTOR NAS Support and New Features for Microsoft SQL Server
Splunk and Booz Allen Hamilton Announce Cyber Intelligence Service to Manage Advanced Threats with Greater Precision and Speed
Duke Kunshan University Selects Oracle to Optimize Student Experience
Infor Announces New Collaboration with ADP
SYSPRO ERP Software’s New AI Capabilities for Manufacturers and Distributors Reported by Leading Enterprise Solutions Analyst
Proctor Library at Flagler College Implements Innovative Solution, Joining a Host of Academic Libraries in Florida
TIBCO Energy Forum to Showcase Augmented Intelligence for Energy Sector Optimization
IBM Cloud Helps StockX to Redesign and Scale Operations

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  La Bella Bakery Artisan Bakery Arizona

Visit  NAKIVO, Inc.





 
  ©2017 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)