Rovi Corporation today announced that Rovi has signed a patent licensing agreement with UULA, a video-on-demand (VOD) service provider for SoftBank Mobile. The license terms will enable UULA to use Rovi’s patent portfolio for VOD services across mobile devices in Japan.
UULA boasts more than 100,000 content properties, including movies, dramas, anime programs and music. Rovi’s advanced entertainment guidance capabilities easily power searches and discovery of content on consumer’s mobile devices and tablets.
“With the addition of UULA, Rovi now covers video-on-demand services offered by the three major mobile carriers in Japan, including NTT DOCOMO, KDDI, and SoftBank Mobile. This further demonstrates the continued momentum of our patent portfolio among service providers across the globe,” said Chong-ho Choi, senior vice president of sales for Asia Pacific, Rovi. “As entertainment consumption increases beyond the living room and on to mobile devices, Rovi is helping leading companies shape the entertainment discovery experience for consumers.”
About Rovi Corporation
Rovi (rovicorp.com) is leading the way to a more personalized entertainment experience. The company’s pioneering guides, metadata and recommendations continue to drive program search and navigation on millions of devices across the globe. With a new generation of cloud-based discovery capabilities and emerging solutions for interactive advertising and audience analytics, Rovi is enabling premier brands worldwide to increase their reach, drive consumer satisfaction and create a better entertainment experience across multiple screens. Rovi holds over 5,000 issued or pending patents worldwide and is headquartered in Santa Clara, California.
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