Aptean announced today that Farm Credit Mid-America has selected Aptean’s Pivotal Customer Relationship Management (CRM) solution to help provide an exceptional customer service experience for its more than 100,000 customer-members throughout Indiana, Ohio, Kentucky and Tennessee. Farm Credit Mid-America is a co-operative lender for agriculture and rural America with 93 offices and more than 1,100 employees, backed by $20 billion in owned and managed loan assets.
“Pivotal will enable us to capture and leverage our customer-member information for more efficient, customized service,” said Hollie Bunn, regional vice president, Farm Credit Mid-America. “Our investment in Pivotal supports the Farm Credit mission to meet and exceed our customers’ expectations, to provide an exceptional customer experience now and in the future.”
The flexible framework for Pivotal enables the solution to be implemented around a company’s current business processes and workflows. In addition to tailored features including intuitively matching members to products, Pivotal provides customer service representatives with access to each member’s financial timeline for a more personalized level of service.
“Aptean’s software is used by our customers ‘where the work gets done’ and there’s no better example of that than serving American farmers,” said Paul Ilse, chief executive officer, Aptean. “Pivotal was designed for great companies like Farm Credit Mid-America who strive to provide a personalized level of service for its members.”
About Farm Credit Mid-America
Farm Credit Mid-America (e-farmcredit.com) is a financial services cooperative serving the credit needs of farmers, agribusinesses and rural residents across Indiana, Ohio, Kentucky and Tennessee for nearly a century. Backed by the strength of nearly 100,000 customer-members and $20 billion in assets, Farm Credit Mid-America provides loans for real estate, operating, equipment, housing and related services such as crop insurance, and vehicle, equipment and building leases. For more information, call 1-800-444-FARM
Aptean (aptean.com), a global leader in enterprise application software (EAS), gives businesses of all sizes a competitive edge. We empower people and businesses with end-to-end, industry-specific solutions to address complex business challenges more effectively. Our software applications and professional business services enable more than 5,000 customers to more successfully manage their businesses. Software built specifically for our target markets, aligned with deep knowledge across vertical industries, allows businesses to satisfy their customers, operate more efficiently, and stay at the forefront of their industries.