Silverpop™, a leading provider of digital marketing software that enables personalized customer experiences, today announces its 2014 North American Partners of the Year. The awards were presented at Amplify, the company’s twelfth annual customer conference in Atlanta. This year, Silverpop recognized Whereoware for consulting partner of the year, AgilOne for technology partner of the year, Big Scary Cranium for B2B agency of the year, LSC Digital for B2C agency of the year and Hitachi Solutions for Microsoft channel partner of the year.
“Silverpop’s extensive partner network helps our clients provide the highly personalized, one-to-one interactions today’s buyers deserve and expect,” said Will Schnabel, senior vice president of global business development at Silverpop. “The partners and agencies we are recognizing this year have gone above and beyond to ensure their clients achieve the next level of digital marketing success. Whether providing consulting advice for the most effective use of technology, or actually deploying campaigns, this year’s partners and agencies of the year have consistently provided exceptional service to our customers and we are thrilled to recognize them.”
Whereoware, consulting partner of the year for the second year in a row, is a digital design, development and marketing agency. The company consults on and implements a variety of CRM and marketing integrations, including Silverpop APIs, Salesforce.com, Microsoft Dynamics CRM and EPiServer. With a deep understanding of Silverpop, Whereoware plans, designs, builds, executes, measures and optimizes emails and personalized websites. They support 57 Silverpop customers maximizing their marketing results and ROI.
AgilOne, technology partner of the year, is a cloud-based predictive marketing platform. AgilOne technology brings customer data together from all channels, cleanses, dedupes and enhances it, and then provides marketers with predictive analysis and targeting. When tied with the Silverpop platform, this allows mutual clients to provide their customers with the personal, one-to-one relationships they deserve.
Big Scary Cranium, B2B agency of the year, is an Atlanta-based agency focused on brand positioning, inbound marketing, content creation and marketing operations. The Big Scary Cranium team helps businesses craft educational content marketing strategies tied to sophisticated marketing automation environments to make communication more relevant and timely.
LSC Digital, B2C agency of the year, understands that reaching customers online is an integral part of any marketing plan. Whether the goal is to drive sales, deliver a high performing campaign or increase brand recognition, mutual Silverpop and LSC Digital customers achieve results through individualized marketing interactions.
Hitachi Solutions, Microsoft channel partner of the year, focuses on helping its clients leverage Microsoft Dynamics CRM to serve their own customers at the highest level possible. The company works with its clients to not only implement Microsoft Dynamics CRM, but also provide strategy, services and advice on making the most of partner technologies.
Seventeen Silverpop partners sponsored Amplify 2014, where attendees were able to learn more about how the Silverpop platform works with each partner in breakout sessions and at a partner and agency summit.
Silverpop (silverpop.com) is a digital marketing software company focused on helping marketers transform the customer experience increasing engagement and driving revenue. Silverpop makes this possible by using customer data and each individual’s behaviors to inform and drive every interaction in real time. Silverpop uniquely enables marketers to automate these highly-personalized interactions at scale. Silverpop’s top-ranked email marketing and marketing automation tools serve the needs of B2C and B2B marketers from a wide range of industries. Silverpop is trusted by more than 5,000 brands around the globe.