PRTODAY / NewswireToday Free press release distribution service network

More news: Software
Written by / Agency / Source: Oracle Corporation

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Oracle President Mark Hurd Announces Strategy for Oracle Marketing Cloud - A New Platform for Customer-Centric Marketing - Simple-to-Use, Enterprise-Ready Cloud Platform Lets Organizations Become Modern Marketers - Oracle.com
Oracle President Mark Hurd Announces Strategy for Oracle Marketing Cloud - A New Platform for Customer-Centric Marketing

 

NewswireToday - /newswire/ - Redwood Shores, CA, United States, 2014/05/01 - Simple-to-Use, Enterprise-Ready Cloud Platform Lets Organizations Become Modern Marketers - Oracle.com. NYSE, NASDAQ: ORCL

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Software Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Marketers are trying to engage with customers in a more personalized way to inform, educate, and build lasting and profitable relationships. However, they still struggle with complex, siloed, and ineffective marketing systems and data. To deliver on the full promise of customer-centricity while simplifying the marketer's job, Oracle outlined its vision for the Oracle Marketing Cloud, a cloud service platform that combines Oracle's acquired BlueKai, Compendium, Eloqua and Responsys marketing technologies with Oracle Social Cloud. The industry's most advanced cloud-based marketing solution, the Oracle Marketing Cloud delivers the enterprise-capabilities marketers need to quickly and easily unify customer data, engage the right audiences, and deliver the high-performing marketing programs.

Oracle President Mark Hurd announced the vision and strategy for the Oracle Marketing Cloud at a special event titled Engage Your Ideal Customers: The Art & Science of Modern Marketing and held at The Museum of Arts and Design in New York City.

The industry's most customer-centric, easy-to-use and enterprise-ready solution, Oracle Marketing Cloud combines the power and reach of Oracle BlueKai, Oracle Content Marketing, Oracle Eloqua and Oracle Responsys cloud service offerings with Oracle Social Cloud, as part of a scalable, open platform.

With data-driven solutions, Oracle Marketing Cloud enables marketers to influence customers to find the right products, remain loyal, and become "ideal customers" who serve as advocates for their brands.

The event featured an interactive discussion with marketing executives from some of the world's top brands who shared how organizations can use modern marketing capabilities to cultivate more-profitable customer relationships.

Attendees gained insights into how they can predict their customers' behavior, transforming content into strategic marketing assets and build advocacy to drive company profitability and revenue.

Customer Centricity

• In many organizations, the customer experience is broken. Customers receive a fragmented, inconsistent experience across channels, as organizations deliver transactional messages rather than building lasting relationships.
• Oracle Marketing Cloud offers a fresh approach to this challenge by providing marketers with the most advanced and easy-to-use cloud-based solutions for unifying customer data, engaging the right audiences across paid, owned and earned media, and analyzing performance.
• Oracle Marketing Cloud helps marketers move beyond individual transactions and achieve deeper, lasting relationships by developing a single customer profile across channels, engaging customers more intelligently, and creating customers who are advocates for a company or brand.

Marketing Simplicity

• Marketers have never had to deal with a more complex ecosystem of legacy technologies, data and systems, making it difficult to centralize, manage, and orchestrate individualized customer experiences. As marketers struggle with this overwhelming complexity, dysfunctional processes negatively impact the customer experience.
• Oracle Marketing Cloud helps organizations maximize marketing resources and grow top-line revenue by providing a simple, unified view of customer data, which can be used by marketers to understand what behaviors, attributes and preferences drive revenue, loyalty and advocacy.
• The industry's most powerful cross-channel platform also enables marketers to quickly and easily orchestrate and automate marketing programs across paid, owned and earned media assets. And, because marketers can look holistically at the customer journey, content can be planned, aligned and delivered at the right touch points.

Enterprise Ready

• In order to take advantage of the exciting opportunities presented by big data while also reducing complexity, marketers need a technology platform that unifies their resources, but that the IT department trusts.
• Oracle Marketing Cloud helps align IT and marketing by serving as a single, unified solution with the scalability, performance and integration required by modern marketers and IT professionals alike.

About Oracle
Oracle (oracle.com) engineers hardware and software to work together in the cloud and in your data center.

Trademarks
Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.

Contact: Simon Jones, Blanc & Otus
P: +1 415-856-5155 - E: sjones[.]blancandotus.com.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Software Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Written by / Agency / Source: Oracle Corporation

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+] / [Company listed above is a registered member of our network. Content made possible by PRZOOM / PRTODAY indexing services]

 
 
# # #
 
Software Warnings - IMPORTANT:
Always be aware/cautious about what you download on your computer/mobile! PURCHASE SOFTWARE related keywords / Banner Ads. Click HERE for details!
.

 
  Your Banner Ad showing on ALL
Software articles,
CATCH Visitors via Your Competitors Announcements!


Oracle President Mark Hurd Announces Strategy for Oracle Marketing Cloud - A New Platform for Customer-Centric Marketing

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

Oracle Corporation |
Publisher Contact: Letty Ledbetter - Oracle.com 
650-506-8071 letty.ledbetter[.]oracle.com
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Oracle Corporation securities in any jurisdiction including any other companies listed or named in this release.

Software via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From Oracle Corporation / Company Profile


Read Software Most Recent Related Newswires:

IBM, Indiegogo and Arrow Electronics Partner to Fuel the Next Generation of Internet of Things Startups
TDA Investment Group to Manage Property and Investment Management with Yardi Solutions
Dell EMC Simplifies Hybrid Cloud Adoption with New Hyper-Converged Infrastructure Solution
Pegasystems Partners with MuleSoft to Quickly Connect Pega Applications with Third-Party Data
French National Railway Company Accelerates Innovation with Watson Internet of Things on IBM Cloud
assessURhealth Focused on Patient-Centered Mental Healthcare at HIMSS 17
MCG Health and InterSystems Partner to Support Evidence-Based Decision Making for Health Plans, Care Providers
Cablenet Selects Oracle Communications to Modernize Infrastructure
Technology Evaluation Centers (TEC) Validates SYSPRO’s Winning Combination of Technology and Customer Focus
Datawatch Panopticon and Itiviti Deliver A Radically Fast Trading Platform with Streaming Data Visualizations
KPIT Recognized as a 'Challenger' in Gartner’s 2017 Magic Quadrant for SAP Application Services, North America
OneLogin Announces Integration Partnership with Sumo Logic
Vitality Healthcare Improves their Customer Journey with Noble’s Inbound 100 and WFM Cloud Solution
B. Braun Drives Digital Transformation with OpenText
NAKIVO VM Backup Appliance Based on Synology NAS Reduces Backup Size 10:1 for a Swiss School

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  JobsWare.com

Visit  Al Rowaad Advocates & Legal Consultants





 
  ©2017 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)