Tally Solutions, a leading business accounting solution provider, has won the VAR magazine’s for ‘Best Channel Program’ award with its “Gold Rush Promotion”, a sales drive that rewarded high performing resellers of Tally software with gold.
The promotion proved immensely popular and the award adds to the accolades that the company has received for its business channels and software programs; applications that are now considered as an industry standard for SMBs across the region.
Receiving the award on behalf of Tally, General Manager, Mr. Deepak Prakash said; “We are delighted to have our product recognised by the readers of this influential publication and are honoured to accept the award for Best Channel Program. This endorsement confirms the status and popularity for our accounting software programs across the region, particularly within the SMB segment.”
The VAR awards were instituted at last year’s GITEX trade fair and respondents were asked to submit their opinion on their favourite Channel Program. Tally Solutions won its category by a clear margin, leaving no doubt about the readers’ preference.
The polling was conducted through a questionnaire placed inside the magazine, which is published across the UAE and has a circulation of 10,000 copies every fortnight.
Presenting the award on behalf of VAR, Mr. Vivek Sharma, Editor-in-Chief, said; “It was quite clear from the response that we had to our questionnaire, that Tally had captured the mindshare of the region’s resellers with their promotion program. We congratulate them on their award for Best Channel Program."
“We are proud that, with the VAR award, our achievements within the accounting software arena have been acknowledged”, said Mr. Prakash. “We would like to take this opportunity to say a big thank you to all our resellers and distributors who have worked tirelessly to cement our products as the first choice for business accounting solutions within the region.”
Today, Tally is a globally recognised name, with over 2 million users, in over 90 countries, experiencing the 'Power of Simplicity' that their solutions offer.
The company is expanding its operations across the GCC and particularly targeting the SMB segment. In the first year of operations, Tally has acquired approximately 37% of the total SMB customer database within the English speaking markets of the region; notably the UAE, Oman, Bahrain and Qatar.
Tally’s success has been attributed to a combination of factors that include a very successful reseller network, a strong alliance with channel partners, commitment to training and after sales service and an excellent relationship with distributors. They have also marketed one of the most user-friendly business accounting software, Tally 9, which has proved to be a major boon for SMBs across the region.
“Our success with Tally 9 has helped us to capture the SMB market in the region”, said Mr. Prakash. The VAR award demonstrates the firm foundation of our business and is a milestone in our journey to position Tally Solutions as the world’s leading accounting software solutions provider,” he concluded.