Hearst Magazines International and Hearst Magazines Netherlands today announced the launch of a Dutch edition of iconic fashion magazine Harper’s BAZAAR. Premiering with a September issue, followed by two additional issues in 2014, the magazine will publish 10 issues in 2015. The announcement was made by Duncan Edwards, president of Hearst Magazines International, and Luc van Os, CEO of Hearst Magazines Netherlands.
“We are very pleased to launch Harper’s BAZAAR, an iconic title which will be an important cornerstone of our luxury-oriented portfolio,” van Os said.
Cécile Narinx, editor in chief of ELLE Netherlands since 2004, will assume the role of editor in chief of the new Dutch BAZAAR.
“I am delighted that Harper’s BAZAAR will debut in the Dutch market this autumn,” Edwards said. “We are committed to bringing BAZAAR to more markets throughout Western Europe, and Cecile and the team at Hearst Magazines Netherlands will bring the brand’s unique energy, elegance and fashion-focused point-of-view to life for Dutch readers.”
“Launching Harper’s BAZAAR enriches our portfolio with yet another powerful global brand,” said Marscha Krouwel, publisher of Hearst Magazines women’s titles in The Netherlands. “I am very proud to bring the magazine and a true 360° fashion/luxury platform to the Dutch market.”
Harper’s BAZAAR is a visual muse, an unrivaled source of ownable style and an essential resource for women who are the first to buy the best, from casual to couture. With insight and imagination, Harper’s BAZAAR showcases the work of world-class designers and photographers and the most talked about pop culture, political and celebrity icons of the day. With BAZAAR Netherlands, the brand will include 30 editions in 19 languages distributed in 46 countries around the world, plus specials such as Harper’s BAZAAR Art, Harper’s BAZAAR Interiors and Harper’s BAZAAR Jewelry.
About Hearst Magazines International
As the largest U.S. publisher of magazines worldwide, Hearst Magazines International, a unit of Hearst Corporation (hearst.com), encompasses 290 magazines and 147 websites in 34 languages and 81 countries. Major titles include powerful brand equities like Cosmopolitan and ELLE, both international super-brands with more editions than any other women’s magazines in the world; ELLE DECOR, Esquire, Good Housekeeping, Harper's BAZAAR, Popular Mechanics, and Seventeen. In addition, Hearst Magazines International publishes other titles through joint ventures, including Men’s Health and Runner’s World in the U.K. and The Robb Report in Russia and China. Hearst Magazines has wholly owned subsidiaries in China, Italy, Japan, the Netherlands, Spain, Taiwan and the U.K. Hearst Magazines publishes 20 titles in the U.S.