NewswireToday - /newswire/ -
Hebron, KY, United States, 2014/02/13 - BlueStar, a leading global distributor of ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology solutions is proud to announce their new marketing service, VARCOM - BlueStarInc.com.
BlueStar’s exclusive marketing program is designed to provide enhanced marketing services and end-user generation to their value-added resellers.
VARCOM will feature the latest in web development, inbound marketing, social media and interactive marketing toolsets as well as enhanced versions to many of the traditional marketing services offered.
“For over a decade, BlueStar’s FUSION program has been the go-to source for our VARs and ISVs looking for marketing services and demand generation,” said Jason R. Firment, VARCOM Director at BlueStar. “We realize that as the marketing landscape changes and the means to drive new revenue changes, we must change as well. BlueStar’s commitment to our partners and our mission remain the same.”
As a part of the new VARCOM program, BlueStar has partnered with channel experts in website and app development, inbound marketing, e-commerce, and telemarketing. These partnerships have allowed BlueStar to provide enhanced services including, Catalog on Demand, VAR Storefront solutions, contract renewal and lead nurturing.
BlueStar (bluestarinc.com) is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development and marketing support. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series, delivering hardware, software and critical accessories in one bundle with technology solutions across all verticals.