Cision has announced that Maureen Calabrese, Senior Vice President of Global Human Resources, will be speaking at Salesforce’s cloud computing event Dreamforce ’13, to be held November 18 21 in San Francisco. The conference, which focuses on transforming companies by connecting with customers in revolutionary ways, is the largest of its kind and will host more than 1,250 expert-led sessions, including appearances by Sheryl Sandberg (COO, Facebook), Marissa Mayer (President & CEO, Yahoo!) and Deepak Chopra, MD (Founder, The Chopra Foundation).
Calabrese will speak on two panels “5 Steps to Maintaining Company Culture When You’re Growing Like Crazy” and the sold-out “6 Lessons Learned When Deploying Work.com Across Your Organization” on November 19. In both sessions, she will touch upon ways in which Work.com, a performance management solution from Salesforce, can be introduced, implemented and reinforced across organizations.
“I’m excited to represent Cision at these sessions, and share our experiences as a brand that has balanced a cohesive company culture with tremendous sales organization growth,” says Calabrese. “I look forward to helping organizations who are contemplating an implementation of Work.com by sharing strategies that have worked so well for Cision on a global scale.”
Cision (cision.com) is the leading provider of software, services, and tools to the public relations and marketing industry. Marketing and PR professionals use our products to help manage all aspects of their brands from identifying key media and influencers to connecting with audiences; monitoring traditional and social media; and analyzing outcomes. Journalists, bloggers, and other influencers use Cision’s tools to research story ideas, track trends, and maintain their public profiles. Cision is present in Europe, North America and Asia, has partners in over 125 countries and is quoted on the Nordic Exchange with revenue of SEK 1.0 billion in 2011.