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AccuQuote, a leading U.S. provider of life insurance coverage, has chosen zanox, global market leader in performance-based multichannel commerce, for its nationwide affiliate marketing program. Via its extensive network of online partners, zanox will drive consumers to AccuQuote’s free life insurance quote-comparison service. The program works on a pay-per-result basis, ensuring that AccuQuote only pays commission for qualified leads, not click-throughs.
In addition to paying commission to publishers for qualified leads, AccuQuote will reward the two top-performing partners in the first two quarters of 2007 with a five-day vacation in Cancun, Mexico.
The program uses the zanox-PRM affiliate marketing solution. The solution is based on zanox’s sophisticated technology that automatically tracks results, handles commission payments and gives the advertiser real-time, transparent access to the status of a campaign. zanox-PRM forms part of the company’s comprehensive zanox XS platform for multichannel commerce that includes loyalty programs, refer-a-friend programs, shopping portals and search engine management.
Sean Cheyney, AccuQuote’s vice president of marketing and business development, commented: “Our goal is to make the process of buying life insurance as easy as possible for our customers. We do that by combining instant online quotes with the personal service of seasoned, experienced professionals. It was therefore very important to us to find an affiliate marketing partner that placed the same emphasis on customer service as we do – and we found that in zanox.”
Heiko Rauch, co-founder and COO of zanox, added: “zanox was founded on the principle of performance-based marketing. Our customers only pay for results, period. That focus, combined with our comprehensive support program for affiliate partners, means that we can offer the highest-quality, most effective affiliate marketing programs around.”
About AccuQuote
AccuQuote helps consumers find the best values in life insurance by combining instant online quotes with the personal service of unbiased life insurance professionals that can help answer questions, identify important issues, and make meaningful recommendations. Established in 1986, AccuQuote consistently delivers the best values to consumers by comparing hundreds of products from their extensive database of top-rated life insurance companies. The company's customer service representatives, who average over a decade of industry experience, go beyond simple price comparisons to give consumers the information and advice they need to make a well-informed choice. AccuQuote customers are able to eliminate the complexity of selecting the right coverage to meet their individual needs, making the process of buying a policy as easy as possible. The company offers consumers an extensive selection of life insurance options, including term, whole, and universal as well as selected annuities. For additional information or to receive a quote, please call 1-800-442-9899.
About zanox
zanox is the market leader for performance-based multichannel commerce. zanox XS provides a global solution for efficiently marketing products and services on the Internet. Besides affiliate marketing and search engine management, zanox’s online marketing services include e-mail marketing, online shopping and customer loyalty programs. More than 1,500 prestigious international companies such as Allianz, Amazon, Axa, Citibank, DaimlerChrysler, Expedia, Jamster, Lycos, Procter & Gamble, Sixt, Staples, Vodafone and many more rely on zanox's strategic distribution channel. zanox currently works with more than one million sales partners in 30 countries. zanox partners secure permanent, first-class revenues by advertising on websites, search engines, as well as in e-mails and software. zanox was founded in 2000 by CEOs Thomas Hessler, Heiko Rauch and Jens Hewald and currently employs more than 230 people. The company operates in an extremely dynamic future-facing market, realizing well above-average growth.
AccuQuote PR contact:
Denise Mancini
+1 847 850 1650
dmancini[.]accuquote.com
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press.us (at) zanox.com 
