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SideKlick 2.0 TV for IM Released with New SideStrip Filmstrip Interface - SideKlickô releases version 2.0 with with SideStripô filmstrip user interface. SideKlick is a downloadable application that searches for and serves contextually relevant video content based on the user's Instant Messaging conversation
SideKlick 2.0 TV for IM Released with New SideStrip Filmstrip Interface

 

NewswireToday - /newswire/ - San Ramon, CA, United States, 2007/01/18 - SideKlickô releases version 2.0 with with SideStripô filmstrip user interface. SideKlick is a downloadable application that searches for and serves contextually relevant video content based on the user's Instant Messaging conversation.

   
 
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SideKlickô, today announced the release of version 2.0 of its TV4IMô service for AOLís AIM 6 Instant Messenger. SideKlick has been gaining attention since itís first release in November 2006 (see review at newteevee). SideKlick searches for and serves up popular web videos based on the userís IM conversations.

The new SideKlick 2.0 presents videos that contextually match the userís IM conversation in a unique SideStripô interface that shows thumbnails of the candidate videos as they are found and served. The user can click on any thumbnail to view the video. New videos can be selected from the SideStrip at any time.

SideKlick presents content from a variety of sources including YouTube. Founder and CEO Dennis Faust noted that ďcontent that is in context with your conversation is inherently appealing, and SideKlick finds interesting contextually matched content without the user needing to do any searching. SideKlick is a natural for the 15-30 IM demographic, one that is getting harder and harder for advertisers to connect with.Ē

SideKlick makes it fun and easy for IMers to share and enjoy videos they like while chatting. Videos can be dragged and dropped from the SideStrip into the userís IM conversation. The userís IM buddy will get a link to the video and an offer to get SideKlick for free if he or she doesnít already have it. SideKlick is a free download that runs on Windows XP and works with AIM 6. SideKlick respects its users' privacy; IM conversations are not saved, republished or attributed.

SideKlickís funding is from Meca Communications, a pioneer in branded Instant Messaging service. Meca is spinning SideKlick out as an independent entity. Bob Kimball, Mecaís CEO, is a co-founder of SideKlick and will join SideKlick as its CMO as part of the spinout.

About SideKlick

SideKlick (sideklick.com) develops and markets applications based on serving contextually relevant content. SideKlickís eponymously named first application is the first contextually matched TV4IM service.

 
 
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Written by / Agency / Source: MECA Communications, Inc.

 
 

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SideKlick 2.0 TV for IM Released with New SideStrip Filmstrip Interface

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Publisher Contact: Bob Kimball - MECA.com 
805-305-1796 friends[.]sideklick.com
 
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