SMART Tools, a cloud-based talent assessment system, officially launched its new brand. The Myhre-owned company, affiliated with Benchmark Learning, is headquartered in Plymouth, Minnesota.
SMART Tools was established after 10 years of software innovation at Benchmark Learning, a leader in business education, specializing in the development of technical, process, business and leadership skills. Its foundation began with the creation of multiple products, including organizational and individual assessment tools, as well as intuitive configuration interfaces. These homegrown technologies were originally built to service Benchmark Learning’s students, partners and internal operations, and have completed more than 500,000 assessments with over 1,000 clients.
“We see SMART Tools helping companies assess their employees, making their workforce stronger,” said Jeff Myhre, Chief Communications Officer. “Offering this service to companies complements the training offered through third party professional education providers, like Benchmark Learning, as well as proprietary in-house professional development unique to individual organizations.”
The technology was recently spun off and housed under the SMART Tools umbrella in order to place a heightened focus on product improvement, cloud delivery, and client support. Scott MacDonald, Chief Operating Officer of SMART Tools, was the primary architect of Benchmark Learning’s suite of assessment and profiling tools. He believed the products had untapped potential that could be realized with an isolated focus.
“We have seen a number of ways SMART has been applied and valued within different organizations, and this was with minimal marketing efforts,” MacDonald said. “The Myhre family and I felt that applying a more focused effort would spawn an increased business opportunity and provide differentiation for our efforts within the education industry.”
SMART Tools reveals where skill proficiencies and gaps exist in an organization through a combination of subjective skill assessments, objective skill assessments and workforce surveys. Implementation of the technologies is most often driven by talent management, performance management, organizational development and learning departments.
While the market has many options for talent and learning management software, SMART Tools possesses some noticeably different qualities. Its nimble solutions allow for rapid implementation and are exceptionally more affordable than comparable products. Also, unlike competitors, SMART Tools utilizes predefined skill frameworks to prescribe actionable learning recommendations.
One of the product team’s goals is to enhance the end user experience of SMART Tools to increase engagement and encourage proactive career planning. Mark Fournier, Senior Director of Sales and Marketing at SMART Tools, believes the product can make a lasting impact with organizations as well as individuals.
“We envision engaging client employees more directly in their own career development, in ways that benefit both the individuals and their employers,” Fournier said. “This commitment to aid an individual’s immediate and future professional advancement is why SMART Tools technology perfectly complements existing talent management technology and employee development options.”
About SMART Tools
SMART Tools (thesmarttools.com) has been exposing hidden talent and prescribing actionable development plans since 2002. The company provides cloud-based skill assessment and analysis services to organizations of any size and industry, anywhere in the world. Its nimble solutions allow for rapid implementation and its predefined skill frameworks make it highly cost-efficient. The technologies developed by SMART Tools earned global recognition from Microsoft in 2009 and 2012. The privately held company is headquartered in Minneapolis, Minnesota.