WaterBank's Flagship Product ICEROCKS®, Hygienic, Secured, Ready-to-Freeze Ice Cubes Targets Restaurants, Airlines, Hotels & Resorts, Home Usage and Medical Applications.
Water-Stocks.com (WS), an investor and industry news portal for the water sector, presents an exclusive online audio interview with Jose Francisco Klujsza, CEO of WaterBank of America (USA) Inc. (OTCBB: WBKA), to discuss global problems of water quality and the Company’s purified water focus. Worldwide problems of water contamination have led to escalating levels of disease and health concerns, resulting in a greater focus and awareness on food and ice safety. Working to address needs in the consumer segment of the water industry, WaterBank of America is pursuing market penetration through its hygienic ice cubes called ICEROCKS®, as well as through the accumulation of high quality water assets such as spring sources.
According to WaterBanks’ CEO Jose Francisco Klujsza, “The creation and development of a bank of spring water sources is one of the pillars of our strategy. We will accomplish this primarily through acquisitions and also by partnering with existing manufacturers of spring water products. We are targeting markets such as Canada, and the United States because of the high quality of water available, enabling us to be in close proximity to the largest markets.”
Global problems of poor water quality have become well-known and concerning issues, which have led to the surging growth within the bottled water industry as consumers take pro-active measures to reduce the risks associated with contaminated water. “The amazing development of the bottled water industry in the U.S., currently worth over $12 billion, is a clear indication that consumers are becoming more cautious about what they drink each day. We are here with our secured ICEROCKS® for fundamentally the same safety reasons as the water industry. ICEROCKS® is a phenomenal product that helps to address water contamination issues not only for restaurants and resorts, but also for home usage and medical applications, offering consumers a safer way to use ice in their drinks.”
With the travel sector being an ideal target market for the Company’s secured and purified ice cubes, airlines represent a valuable segment that can benefit from safe ice as well as appealing to the desire for luxury items. Most recently WaterBank signed a 5-year agreement with Signature Jets & Signature Private Yachts to supply its ICEROCKS® brand of hermetically sealed spring water ice cubes for consumption on all Signature Jets private chartered flights and yacht charters. “Partnering with Signature Jets is a breakthrough for ICEROCKS®. It will definitely enhance the travel experience for the customers of over three thousand private jets across the U.S. comprising the Signature Jets network,” states Klujsza.
Looking forward, the Company along with its team of advisors, directors and management with in-depth backgrounds within the beverage market, will continue to build its portfolio of water assets to take advantage of the need for safer consumer food and water products. “We are very confident about the future ahead of us. We have a unique business model with a powerful combination of a consumer goods proposition under the flagship brand of ICEROCKS®, addressing escalating concerns about ice safety as well as taste, and at the same time investments in water sources that will become more valuable through time under the concept of a water bank,” explains Mr. Klujsza.
Featured Water Portal Sponsor: (WS is compensated by WBKA as disclosed in disclaimer.)
WaterBank of America (USA) Inc. (OTCBB: WBKA), a manufacturer of hygienic ice cubes and bottled water with a strategy to create and acquire a “bank” of top quality springs to address global water scarcity problems.
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Source: Water-Stocks.com, WaterBank of America (USA) Inc.