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Bath, Banes, United Kingdom, 2012/11/22 - Future, the international media group and leading digital publisher, is to launch tech., a weekly international iPad magazine aimed at busy technology enthusiasts - Futureplc.com. LSE: FUTR
• The week in technology;
• iPad-only weekly brand with global reach;
• From the team behind TechRadar, which reaches 17m global unique users monthly.
On-sale 29 November, priced at 69p (99c) for a single issue or £19.99 ($28.99) for an annual subscription, tech. summarises the week in technology, putting its own unique interactive spin on the best reaction to each week’s key consumer technology news stories, giving readers a full range of opinion in one bite-size chunk.
A truly international product relevant to all English speaking territories, tech. is aimed predominantly at technology enthusiasts and early adopters who want the latest tech news, but are too time-restricted to keep up with the sheer volume of daily reaction, features and analysis.
The new launch comes from the makers of Future’s award-winning website, TechRadar. As the UK’s biggest consumer technology reviews website, TechRadar attracts more than 4 million UK unique users a month and over 17 million global unique users a month. tech. will be Future’s biggest digital magazine launch, supported by a seven-figure marketing campaign.
Nick Merritt, Publisher of tech. and TechRadar, says: “tech. is a major new iPad launch and a truly unique technology magazine. No single website has all the best reaction and opinion, and no App provides a first class curated experience. This magazine solves the problem, bringing all the really essential technology writing together into one smartly edited whole, every single week. tech. is the week in technology. Personally, I can’t wait to read it.”
tech. will be the latest interactive title to be created on FutureFolio, Future’s Apple-approved wrapper for digital products on Apple’s Newsstand. FutureFolio has already been used to build Photography Week – which was recently the highest grossing magazine of any kind on the UK App Store – Cycling News HD and the interactive editions of Total Film and Edge.
With over 70 titles available to purchase on Apple’s Newsstand, Future is a world leader in tablet publishing and has more digital editions available for iPads and iPhones than any other publisher.
tech. will be on-sale every Thursday.
Future plc (futureplc.com) is an international media group and leading digital publisher, listed on the London Stock Exchange (symbol: FUTR). Founded in 1985 with one magazine, today we have operations in the UK, US and Australia creating 200 special-interest publications, apps, websites and events. We hold market-leading positions in Games, Film, Music, Technology, Cycling, Automotive and Crafts. Our biggest-selling products include T3, Total Film, Classic Rock and Official Xbox Magazine. Our websites include gamesradar.com, bikeradar.com, musicradar.com and techradar.com (the UK’s number one consumer technology website). Future sells 2.2 million magazines each month; we attract more than 45 million monthly unique visitors to our websites; and we deliver over 100 digital editions and bespoke apps on tablet. Future exports or syndicates publications to 89 countries, making us the UK’s number one exporter and licensor of magazine content. Future was named Consumer Digital Publisher of the Year for the second year running at the Association of Online Publishers Awards 2012 and PPA Digital Consumer Publisher of the Year 2012.
TechRadar is the UK’s biggest technology reviews website, providing over 4 million UK readers a month with the biggest and best technology reviews. The award-winning site has become the go-to destination for opinions, exclusives and authoritative reviews of everything from mobile phones and tablets to the latest cameras and televisions. Read by more than 17 million people a month globally, it also boasts a US editorial team based out of San Francisco and an Australian editorial team based out of North Sydney.