PTC today announced that Brooks Brothers Group Inc., the country's oldest clothing retailer, has chosen PTC Windchill® FlexPLM® software, PTC's Product Lifecycle Management (PLM) solution for retail, to improve product design and development effectiveness, reduce costs and better capture market opportunities.
"Successfully responding to changes in the global market and consumer behaviors necessitates integrated product development and supply chain processes to efficiently secure market opportunities," said Joe Dixon, Senior Vice President, Sourcing and Technical Design for Brooks Brothers. "By implementing PTC PLM technology, we will be able to improve our product development efficiency, reduce costs and increase our product hit rates by effectively managing the product lifecycle. The solution will also allow us to provide better product assortments for our international markets through collaborative global design and product development with our partners around the world."
PTC's Windchill-based enterprise solution for the Retail and Consumer industries is designed to address both industry-specific challenges as well as everyday business pressures. It offers a high-performance, Web-based platform that provides line planning, specification management, merchandizing, product development, sourcing, costing, quality and compliance with full supply chain collaboration capabilities.
"PTC partners with our retail and consumer customers to enable them to achieve competitive product advantage through speed and efficiency with a comprehensive technology platform," said Howard Heppelmann, senior general manager, Supply Chain Management segment, PTC. "We are pleased to partner with such an iconic brand as Brooks Brothers as they look to build on their rich history and grow their business by realizing the benefits of improved market responsiveness, reduced cycle times and lower product costs."
PTC (ptc.com) enables manufacturers to achieve sustained product and service advantage. The company's technology solutions help customers transform the way they create and service products across the entire product lifecycle - from conception and design to sourcing and service. Founded in 1985, PTC employs over 6,000 professionals serving more than 27,000 businesses in rapidly-evolving, globally distributed manufacturing industries worldwide.
About Brooks Brothers
As America's oldest retailer, Brooks Brothers (brooksbrothers.com) has long been a fashion innovator. Established in 1818, Brooks Brothers was the first to offer ready-to-wear clothing and has continued throughout history with iconic product introductions including: seersucker, madras, the non-iron shirt and the original button-down collar. Nearly two centuries later, Brooks Brothers is proud to uphold the same traditions and values and to be the destination for ladies and gentlemen from every generation. Since its founding 194 years ago in New York, Brooks Brothers has become a legendary international retailer while maintaining a steadfast commitment to exceptional service, quality, style and value.
The announcement of a customer’s selection, implementation, deployment or adoption of PTC software is not necessarily indicative of the timing or amount of revenue from such engagement or of the company’s overall revenue for any particular period.
PTC, the PTC logo, Windchill, and FlexPLM are trademarks or registered trademarks of Parametric Technology Corporation or its subsidiaries in the United States and other countries.