Eugene based IDX, Inc. today announced the addition of Vintage Sotheby’s International Realty’s Michael Wertz to its suite of real estate based search applications online. Wertz now uses the latest version of IDX Broker to display and completely integrate Multiple Listing Service (MLS) listings on his personal website. This allows him to retain leads generated from direct traffic, rather than losing out to the listing broker through the use of traditional framed MLS search tools.
The IDX Broker application provides agents, brokers and other real estate professionals with the tools needed to create a competitive advantage in a growing real estate market.
The objective in developing a website with an integrated MLS data feed was to generate new leads at a low cost for the client. With automatic email announcements, custom client home views, and advanced admin and integration controls, Wertz’s clients now have access to the entire MLS listing database on his website. And as a member of California’s Crisnet, PFAR and CVAR MLS’s, Wertz provides his clients with access to a wider range of listings, giving him an edge over the competition.
Additional benefits of using IDX Broker include the ability to automatically create featured listing pages, check the status of new MLS listings and generate automatic emails 24/7.
About Michael Wertz
As Managing Director of Vintage Sotheby’s International Realty in Valencia, Michael Wertz is a veteran in the real estate industry. Wertz is a member of the Southland Regional Association of Realtors, the Pasadena/Foothill Association of Realtors, the Ventura County Board of Realtors and the Greater Antelope Valley Association of Realtors and believes that being successful in real estate requires constant learning, training, and dedication in order to make each transaction a special experience for his clients. Wertz uses his superior understanding of market trends to give his clients superior service and help them achieve all their real estate goals.
About IDX, Inc.
Headquartered in Eugene, Oregon, IDX, Inc. is a leading provider of web-based applications for real estate professionals throughout the U.S. IDX, Inc. offers two primary applications: IDX Broker and SLM Pro. IDX Broker allows individual real estate agents and brokers to integrate listings from their Multiple Listing Service (MLS) seamlessly into their own real estate website. This integrated IDX data feed allows agents and brokers to generate and manage leads online from all listings in their respective area of specialty. SLM Pro is a Sponsored Listings Management marketing program that assists businesses with the complex task of creating and managing a dynamic online marketing plan. SLM Pro uses a unique approach to online ad placement that maximizes the overall reach of a user’s website, while delivering relevant and targeted traffic efficiently.