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Groove Bulb Launches As the LED Lighting Solution of Choice for the Home Market - Groove Bulb launches today as the cost-effective solution to home LED lighting - GrooveBulb.com
Groove Bulb Launches As the LED Lighting Solution of Choice for the Home Market

 

NewswireToday - /newswire/ - London, United Kingdom, 2012/05/09 - Groove Bulb launches today as the cost-effective solution to home LED lighting - GrooveBulb.com.

   
 
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Signaling a new era in high quality, energy-saving lighting, the Groove Bulb is perfect for the customer who is concerned about soaring home energy costs. These reliable bulbs use at least 85 per cent less electricity than standard bulbs, so despite their higher purchase price, you will start to see immediate savings. In addition, with an approximate life span of 30 years, you won’t need to replace a bulb for a very long time.*

Available exclusively online at GrooveBulb.com, the first Groove Bulb to go on sale is a 9w bulb (which is equivalent to the directional output of a traditional 60w bulb), available in bayonet or Edison screw cap. These 9w bulbs are retailing at £15.95, which is 25 per cent cheaper than similar quality LED bulbs on the market.

The Groove Bulb offers ‘instant-on’ quality light from the moment the bulb is switched on, meaning no more fumbling in the dark waiting for it to warm up. One of the many benefits of LED technology is that it offers consistent light output, which doesn't flicker and provides a clear whiter light that makes reading, or activities involving small detail much easier. They are also dimmable and therefore perfect for creating atmosphere in rooms.

The Groove Bulb is mercury free, making it the safest lighting option for family homes. It is also 99 per cent recyclable and has the lowest CO² emissions of any lighting technology on the market.

The Groove Bulb has been produced with aesthetic response in mind and comes with either silver or natural (near white) grooves to blend in or stand out proud within a variety of lighting products. Perhaps the most notable aesthetic difference is the brand itself. Groove Bulb is a colourful, friendly brand which is most prominent in the packaging. Each bulb is sent in a unique, sturdy tube which is ideal for storage, or as a temporary home for old bulbs that require careful disposal.

"The challenge with LED bulbs is the cost of manufacturing," explains James Theobald, founder of Groove Bulb. "We have worked hard to create a high quality product that produces a pleasant and reliable light that consumers want, and at a price that works. It is impossible to get better quality bulbs at our RRP of £15.95 without buying in bulk."

"We want the Groove Bulb to stand out from the crowd and engage people in conversation," affirms Tina Taylor, sales manager of Groove Bulb. "Consumers want honesty, clarity, and brands they can talk to and trust. Our branding reflects these values and demonstrates our commitment to reducing emissions."

Groove Bulb intends to expand its product range later this year and rollout a 100w equivalent and candle style bulb.

Groove Bulb is a privately owned company operating in the UK. Company founder, James Theobald, has over 30 years experience of LED manufacturing within commercial and consumer electronics.

*Calculations are based on a UK average of 24 bulbs per household used for three hours per day with electricity charged at 15p per kilowatt saving you c. £200 per year/£16 per month.

About Groove Bulb
Groove Bulb (groovebulb.com) is a leading LED manufacturer with years of experience in designing and manufacturing the world’s most innovative LED (light-emitting diode) lighting solutions. Its headquarters are in the UK where the key innovation and design, sales and marketing take place. Production and manufacturing capabilities are in the UK and China.

 
 
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Groove Bulb Launches As the LED Lighting Solution of Choice for the Home Market

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