PRTODAY / NewswireToday Free press release distribution service network

Written by / Agency / Source: RSG Media Systems

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

RSG Media Announces Availability of Zoox Yield Manager for Digital Publishers - RSG Media announced the availability of its pricing optimization solution Zoox Yield Manager for digital publishers. It is the first application that helps publishers to maximize revenue by determining optimal target and floor prices for proposals
RSG Media Announces Availability of Zoox Yield Manager for Digital Publishers

 

NewswireToday - /newswire/ - New York, NY, United States, 2012/03/01 - RSG Media announced the availability of its pricing optimization solution Zoox Yield Manager for digital publishers. It is the first application that helps publishers to maximize revenue by determining optimal target and floor prices for proposals.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering E-Business B2B/B2C Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Solutions that increase publisher’s revenue are a focus area for RSG Media. The latest offering, Zoox Yield Manager, is the first application which optimizes pricing of premium inventory. The pricing guidance provided by Zoox Yield Manager has resulted in up to 8% revenue lift based on engagements with 3 major digital publishers. The application helps publishers to

• Maximize revenue with optimal deal pricing;
• Instill pricing discipline with well defined pricing range;
• Discover mis-pricing with pricing diagnostics;
• Respond quickly to RFPs with accurate pricing.

Zoox Yield Manager leverages data to deliver the right price for publisher’s inventory. It recommends optimal price targets and floors for proposals based on key price drivers revealed by data, all in real time. Using data on past orders, inventory pressure and recent price trends; predictive modeling techniques are applied to price new proposals accurately.

Recognizing that both ad operations and the sales use Microsoft Excel heavily for their work, the application has been designed as a Microsoft Excel add on. A small footprint and flexible architecture ensures quick software integration with minimal hardware requirements. The application can be installed in a few minutes and can run on logs exported out of Operative and DFP. In fact, Zoox Yield Manager is fully integrated with Google’s DFP and allows publishers directly retrieve order information from their DFP accounts.

The application has three basic modules viz. Estimate Price Model, Proposal Pricing and Booking Forecast.
• Estimate Price Model uses historical data and advanced statistics to create a price model that captures important price drivers and also provides diagnostics on historical deals.
• Proposal Pricing provides guidance to the sales team by setting price targets, floors and rate cards for each proposal ensuring a faster response to RFPs.
• Booking Forecast lets the user generate weekly forecasts for a single or a set of products. Combined with capacity forecasts, it provides a forward looking way for setting prices based on predicted capacity utilization.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering E-Business B2B/B2C Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Written by / Agency / Source: RSG Media Systems

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
E-Business B2B/B2C articles,
CATCH Visitors via Your Competitors Announcements!


RSG Media Announces Availability of Zoox Yield Manager for Digital Publishers

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

|
Publisher Contact: Shreyans Daga - RSGsystems.com 
646-839-4151 sales[.]rsgsmedia.com
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any RSG Media Systems securities in any jurisdiction including any other companies listed or named in this release.

E-Business B2B/B2C via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From RSG Media Systems / Company Profile


Read E-Business B2B/B2C Most Recent Related Newswires:

FIS to Sell Majority Interest in Capco Consulting Business to Clayton, Dubilier & Rice
SThree Group Accelerates Back Office Handling with FinancialForce
Ten Startup Companies Selected for Global FinTech Accelerator - Empowered by FIS
Leading European Headhunting Firms Opens New Customer Success Practice to Support SaaS Firms
FIS and The Clearing House Speed the Way to Real-Time Payments with New Incubator Service
FinancialForce Outranks Competition and Emerges as Professional Services Automation (PSA) Market Leader in Latest G2 Crowd Grid℠ for PSA
K4Connect to Speak on IoT Security at IoTFuse
Caterpillar, Inc. Selects FIS for Corporate Liquidity Solutions
Silvergate Bank Transforms its Technology, Launches New Core from FIS
FIS Powers Mirae Asset Securities’ Entrance into U.S. Financial Markets
ATEN Strengthens its Position in the Professional IT and AV Markets in ISE 2017
Cincinnati Bell Implements FinancialForce PSA for Project Management
FIS Earns Numerous Industry Recognitions
TRUSTe / EDAA Research Shows Digital Advertising Self-Regulatory Programme Continues to Improve Consumer Attitudes Towards Interest-Based Advertising
FinancialForce Sees Public Sector Growth As G-Cloud Supplier

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  La Bella Bakery Artisan Bakery Arizona

Visit  Deb Sheppard - Medium Psychic Author Speaker





 
  ©2017 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)