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Brand Management Whitepaper for Travel & Tourism Websites
NewswireToday - /newswire/ -
Glenwood Springs, CO, United States, 11/15/2006 - For 10 days only, Blizzard Internet Marketing is offering a copy of their whitepaper "Online Reputation Management for the Hospitality Industry" to anyone with an interest.
Online Reputation Management for the Hospitality Industry
For a limited time only, Blizzard Internet Marketing is giving away their popular whitepaper, Online Reputation Management for the Hospitality Industry.
Keeping track of what is said, and not said, about your property, hotel, inn or B&B is essential to garnering good traffic online, and as a result – excellent booking and occupancy rates.
Managing your business’s online reputation is key to owning your “brand.” For the hospitality industry, this becomes increasingly important as new review sites and travelogues are started every day. With the advent of new and easier ways to research travel choices, making sure your property’s online reputation is positive can be the difference between low occupancy and higher profits. What past guests say about a property is far more important than what any sales or promotional material has to say.
This paper will teach you and your staff how to:
• Set up alerts so you’re notified when someone talks about your business
• Respond to negative or bad reviews on several platforms (ie Tripadvisor.com)
• Cultivate more reviews from your clients
• Monitor online reputation and Classify what constitutes a good review or a negative review (negative does not always equal bad!)
• Learn how and where to act on reviews – if you have 10 minutes, 30 minutes or more a week we give hints on what to look for and where
• Invaluable list of review sites and blog resources you can monitor for buzz about your property.
Email Blizzard and ask for your free copy today!
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Contact: Carrie Hill
888-840-5893 whitepaper[.]blizzardinternet.com
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