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New York, NY, United States, 2012/01/16 - Through a seamless Ďomni-channelí approach, retailers can increase customer satisfaction (NYSE, Nasdaq: VZ) - Verizon.com. NYSE, NASDAQ: VZ
At Retailís Big Show this week, Verizon is helping retailers use technology to provide a consistent experience to customers Ė whether they shop in store, via the store website or on their mobile phone. This approach, known as omni-channel retailing, can be a critically important asset in todayís hyper-competitive retail market.
Verizon IT experts and executives will be available to discuss how retailers can implement an omni-channel strategy through the integrated use of mobility and the cloud in a secure environment. Verizon experts will demonstrate omni-channeling solutions from 9 am. to 6:30 pm. on Monday (Jan. 16) and from 9 am. to 5 pm. on Tuesday (Jan. 17) in Booth #101 at the Javits Convention Center.
Key members of Verizonís retail ecosystem will have a presence in the booth. Members include Alpha Bay (mobile and point of sale cloud technologies), Benbria (consumer feedback products), Cisco (routers with 4G backup), Motorola Solutions (enterprise tablet and payment module), Reflexis (task and workforce management), RetailNext (in-store analytics), Fujitsu (point-of-sale hardware), and STRATACACHE (digital media solutions).
(See separate press announcement for news on Verizon and Stratacache.)
ďOmni-channel retailing provides customers with enhanced service and a more informed, personal connection to a retailer,Ē said Ravi Bagal, vice president of retail, Verizon. ďIt offers retailers the ability to deliver a seamless approach to customers, as well as the opportunity to reinforce a consistent brand across the retailersí multiple channels. Working with a company like Verizon can help retailers manage the significant investment in time and effort required to successfully deploy and manage an omni-channel strategy.Ē
Verizon Retail is an IT solutions practice focused on helping retailers simplify their IT infrastructure, better control costs and protect their data and reputation, with the ultimate goal of better serving customers. Verizonís Framework for Retail leverages Verizonís networking, managed IT and application solutions, specifically drawing upon Verizonís cloud computing and security offerings. More insight can be found at the Verizon Retail Blog.
During NRF, follow us on Twitter @verizonbusiness, hashtag #VZNRF. Visit us on Facebook for all the latest show activity.
Verizon Communications, Inc. (verizon.com), headquartered in New York, is a global leader in delivering broadband and other wireless and wireline communications services to consumer, business, government and wholesale customers. Verizon Wireless operates America's most reliable wireless network, with more than 107 million total connections nationwide. Verizon also provides converged communications, information and entertainment services over America's most advanced fiber-optic network, and delivers integrated business solutions to customers in more than 150 countries, including all of the Fortune 500. A Dow 30 company with $106.6 billion in 2010 revenues, Verizon employs a diverse workforce of more than 195,000.
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