NewswireToday - /newswire/ -
Delhi, New Delhi, India, 2006/11/08 - By speeding up acquisitions China Mobile Ltd, the largest mobile phone operator in the world, by market value, is all set to multiply its customer base across the globe..
Buying company's control is the fastest way of expanding it in a new market. Perhaps that's why China Mobile Ltd is planning to continue acquiring the emerging market phone companies overseas. The largest cell-phone operator in the world by market value, China Mobile, is planning to increase its customer base by targeting 900 Million people living in rural areas in China.
Probable regions that China Mobile Ltd is looking at include Asia and Africa. There're more earning opportunities in emerging markets, because of low mobile penetration in these countries, compared to developed areas. As per industry experts, this strategy of acquiring overseas phone companies will prove to be highly beneficial for the company in the long run, according to industry experts.
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According to the report, "Cun Cun Tong- a program launched by the company in early 2004- covers several villages. However, the toughest part is to provide connections for remote areas. About 630,000 villages, or nearly 91 percent of the total villages in the country, were connected to phone lines in the beginning of this program. The figure almost rose to 97 percent by late 2005, as 50,000 or more villages were included in the existing network of China Mobile and other key players in this sector."
This market research report will help clients analyze:
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