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St Albans, Herts, United Kingdom, 2011/11/10 - Pareto Law and the Institute of Sales & Marketing Management have partnered to enable Pareto trainees to receive internationally recognised sales qualifications.
Sales Training and Recruitment provider Pareto Law has now become a recognised centre by The Institute of Sales & Marketing Management (ISMM), enhancing its proposition by being able to offer sales qualifications as part of its training packages. The move will help more sales people to achieve professional qualifications as part of their career development, and recognises the high quality of Pareto Law training programs.
Ben Turner, Head of Sales for the ISMM said: “Pareto Law is a company that the ISMM are massively excited about working with, the quality of sales professional that goes through their training is highly visible with previous graduates often winning at our BESMA sales awards. The fact that these high calibre individuals can now be presented with internationally recognised qualifications is of great significance to the sales profession and further recognises the quality of these individuals.”
Pareto Law managing director Jonathan Fitchew commented: “We have built an extremely robust training portfolio for sales professionals which we know is highly effective but we were missing the third party validation that the ISMM recognition gives us. Professional selling skills are going to play a crucial role in helping companies grow in today’s challenging climate.”
The move by Pareto to engage with the qualification framework is very significant, with many of the UK’s largest companies looking to get more out of their sales trainers and to be able to benchmark the quality of their own sales professionals against national standards.
The partnership is also seen as a significant move towards increasing the number of qualified sales professionals in the UK and further helping to professionalise this integral part of any business.
About Pareto Law
Part of the Randstad group, Pareto Law is the UK’s leading graduate assessment, sales recruitment and sales training organisation specialising in graduate sales jobs and sales training, with offices across the UK. The company believes that often 80% of sales come from the top 20% of the sales team. Pareto Law aims to provide this top 20% through a mix of rigorous assessment and professional training.
The company also runs sales and communication skills training for experienced employees, enabling companies to raise the calibre of their existing teams. Pareto Law places graduates with a range of clients including; Johnson & Johnson and Duff & Phelps. In addition to graduates, the company also offers recruitment for more senior salespeople through its executive function. In late 2004 Pareto began to extend its operations through a regional franchise programme, which has continued to strengthen the Pareto brand throughout the UK.
Pareto Law won Newcomer of the Year at the British Excellence in Sales & Marketing Awards 2009, following on from successes in 2008, where the company was voted ‘Sales Recruitment Agency of the Year’ at the National Sales Awards, and won ‘Sales Manager of the Year’ at the British Excellence in Sales & Marketing Awards. Pareto Law is also a past winner of the Sunday Times Best Small Company to Work For award, and is accredited with the Investors in People standard.
About The Institute of Sales & Marketing Management
The Institute of Sales & Marketing Management (ISMM) is the UK's association for sales professionals. Founded in 1911 to promote standards of excellence in sales and sales management and to enhance the status and profile of sales as a profession, the ISMM supports, represents and promotes the sales profession. It has been the authoritative voice of selling and the custodian of sales standards, ethics and best practice for many years.
The ISMM is also responsible for establishing benchmarks of professionalism in sales. It is the only membership body recognised by the UK Government regulatory body Ofqual as an awarding organisation to offer qualifications in sales, marketing and sales management.
The ISMM’s annual British Excellence in Sales & Marketing Awards (BESMA) are the most prestigious awards for the sales profession.